SaaSiest Amsterdam Executive Edition
The room where Europe's leading SaaS & AI executives share what actually works.
Spend one day learning directly from the executives building and scaling Europe's most ambitious B2B SaaS and AI companies. Every conversation is designed around one thing: operators helping operators.
Who is in the room?
Meet Some of the SaaS & AI Leaders Already Joining Us
Sten Ebenau
CEO, Plauti
Alexander de Ruiter
CEO, Spotler
Anna Boyarkina
Director, Transformation, founding team at Miro, Miro
Anouar El Haji
Founder, CEO & Pricing Doctor, Veylinx
Ashley Herbert
Director of Product Marketing, Bynder
Bas Klarenbeek
Head of Sales, Leadinfo
Bas Smeulders
COO & Co-Founder, Sendcloud
Björn Andreßen
Chief AI Officer, Spotler
Bram Verniest
Co-Founder & Head of Enablement, CHILI publish
Brendon Montgomery
Chief Revenue Officer, Vesper
Camilla Scholten
Co-CEO & Co-Founder, CustomerGauge
Chantal van der Velde
VP Commercial AI Programs, Cyclomedia
Charles Beaumont
Founder & CTO, TheyDo
Christian de Waard
CEO, Effectory
Daan Bakker
VP Growth, S4D
Evelina Petrova
VP Revenue Operations, Ayden
Frédéric Van de Calseyde
Chief Commercial Officer, Shiftbase
Horatiu Mitu
Marketing Director, ex-Newzoo
Io Michels
Head of Customer Success, Channable
Jessica Laan
CRO, Channable
Joris Goossens
CEO, Newzoo
Jos van Driesum
CPO, Blinqx V&H
Juliette Potuznik
VP Sales & Marketing, Billy Grace
Koen Stevens
CEO, Ambassify
Madhav Bhandari
CMO, Storylane
Marianne Bjelke-Andersen
COO, Xait
Marieke Saeij
FieldBuddy, CEO
Martin Michels
Head of Demand Gen, Sendcloud
Martine van Deursen
Vice President of Customer Success, Foleon
Meghan Parinussa
Commercial Director, Appical
Merel van der Lei
CEO, Wyzetalk
Michael Bevan
CMO, Veylinx
Michel Rasing
Head of Growth, Channable
Niklas Jakobsson
Managing Director / SVP, TARGIT / Forterro
Pascal Van Baren
Head of Customer Success, Effectory
Pieter Boon
Founder, ImpactPilot
Pieter Versloot
Founder, Plate CMS
Remco De Vries
VP Marketing, DataSnipper
Renee Pieters
VP Finance, CustomerGauge
Reyndert Coppelmans
CMO, itsme
Ruben van den Boogaard
Co-Founder & CPO, Alleo by Epassi
Stijn Christiaens
Co-Founder, Collibra
Suzanne De Bruijne
Director of CSM, Sana Commerce
Tim Van Hattem
CRO, Sana Commerce
Xavier LOMBARD
CEO, Leexi
Why every seat is approved
Everyone in the room has earned their seat.
The quality of the day depends on the quality of the people in it. That is why every attendee applies and every application is reviewed, within 48 hours.
01
Apply.
Tell us about your role, company and the challenges you want to solve.
02
We review.
We confirm the seniority, company stage and fit for the room.
03
Get approved.
Accepted applicants receive a private link to secure their seat.
04
Join the room.
Arrive knowing every person around you passed the same bar.
Who can join
- Role
- Director-level and above
- Company
- B2B SaaS or AI-native B2B software
- Stage
- Past roughly €2M ARR or 20 employees
- Profile
- CEO, CRO, CMO, CFO, CPO, CTO, CCO, or equivalent
- Mindset
- Ready to share the good, the bad and the ugly
- Access
- Approved application only
The rooms
A full day designed around the job you actually do.
Most of the day is roundtable discussion with people who hold your job. Around the tables, operators share what they have built and what it cost them, with direct Q&A. You will hear what is working, challenge what is not, and leave with ideas you can use immediately.
Operator talks · Roundtables · 1:1 conversations · Long breaks
CEO
Build a better company. Honest conversations about leadership, growth, hiring, funding and the decisions only the CEO can make. Open to CEOs and founders of B2B SaaS companies, and no one else.
CEOs and founders at B2B SaaS companies
Roundtables
- The Growth Trap: What do we do when 25% growth is no longer enough?
- If AI just made your team 30% more productive, do you need 30% fewer people?
- What is too important to delegate: What do you still insist on owning as CEO, and why?
- From SaaS to AI-native: What does it actually take to transform an existing software company?
Revenue
The conversations every sales and marketing leader should be having. Demand generation, pipeline, enterprise sales, pricing, customer expansion and what actually drives predictable growth in today's market.
CROs, CMOs and sales and marketing leaders
Roundtables
- Your pipeline is moving too slowly: How do you actually shorten the sales cycle?
- Everyone is using AI in GTM. Who is actually making money from it?
- Our pipeline generation has fallen off a cliff. What are you doing about it to drive new pipeline?
- Seats, usage, credits or outcomes: How should we price our new AI-enabled offering?
Finance
Roll up your sleeves and build. A hands-on workshop: you leave with automations, workflows and tools your finance team can use the next morning, and a head start on your 2027 budget.
CFOs and finance leaders
Roundtables
- AI Finance Hackathon: Put AI to Work in Your Finance Function
Product
Build products customers actually want to pay for. Scaling product teams, shipping faster, making better decisions, and turning AI into real customer value instead of a slide deck.
CPOs, CTOs and product leaders
Customer Success
Keep customers longer and grow them faster. Retention, expansion, onboarding, customer health and proving the value of CS.
CCOs and CS leaders
Roundtables
- AI agents or CSMs? What is better done by humans?
- NRR doesn't grow by itself – What is your team actively doing to drive expansion?
- How do you quantify and prove the ROI you create for your customers?
- Churn prevention: From red flag to re-engagement – What's your playbook for saving at-risk customers?
Featured Speakers
Learn from operators. Not professional speakers.
A small number of talks in every room. Practical stories, honest lessons and the decisions behind the outcomes.
Dave Killeen
Field CPO, Pendo
Sophie Steinmeijer
Chief Customer Officer, TOPdesk
Christian de Waard
CEO, Effectory
Anika Zubair
Founder & CEO, The Customer Success Pro
More than a one-day event
This is a proven executive format.
The SaaSiest CEO and Executive Networks already bring senior leaders together across Europe through standing peer networks, private gatherings, leadership dinners and hundreds of facilitated sessions every year. SaaSiest Amsterdam is that trusted community, opened up for one day.
13 standing peer networks · 700+ CEO & Executive members · 250 network sessions / year · 1,000+ B2B SaaS companies
“Being part of the CEO Network for the past three years has been incredibly valuable. The insights, connections, and real-world advice I've gained from other CEOs in the network have been very valuable.”
Vigleik Takle
CEO, Simployer
“It's been such a revelation to be part of the SaaSiest CEO Network. It's a place where you can share and learn both challenges and wins and it helps you accelerate to the next level. It's also a place where you have the opportunity to be a bit vulnerable and use that to become better.”
Merel van der Lei
CEO, Wyzetalk
How to get a seat
Two ways in
B2B SaaS executives
€349 ex VAT · application required
For Director-level and above at B2B SaaS companies past roughly €2M ARR or 20 employees. Every application is reviewed by us within 48 hours. If the event is a fit, you'll receive a private registration link. If it isn't, we'll tell you honestly.
Apply to joinInvestors & service providers
€1299 ex VAT · application required
Fewer than 1 in 10 seats in the room go to investors, advisors and service providers, combined, at C-level, founder or equivalent. Same price, same terms, for everyone who isn't running a SaaS company. Every application is reviewed within 48 hours. When they're gone, they're gone.
Apply to joinPartners
Eight partners. No competing vendors.
Partners are part of the room, not outside it. They join the same discussions, contribute expertise and build real relationships with the executives attending.
Community partner
Event partner
Event partner
Event partner
Event partner
Event partner
Event partner- One partner left
Practical
Date
Wednesday 7 October 2026. Doors 08:30. Program 09:30 to 17:00. Drinks reception until 19:00.
Venue
HQ The Conference, Generaal Vetterstraat 51-A, 1059 BT Amsterdam.
Getting there
15 minutes from Schiphol. 15 minutes from the city centre by car. Walking distance from metro 50 and 51 and bus 62. 1,000+ public parking spaces nearby.
Format
One day. Five executive rooms. Role-based talks and roundtables. Long breaks for 1:1 conversations.